News: Iwata says Poor Wii U sales due to lack of software, not pricing

The Wii U has sold a very low volume so far since launch. Nintendo President, Satoru Iwata as said he believes the poor sales so far have been due to the lack of software available so far.

According to sales figures, the Wii U only sold 160,000 units worldwide in the three months leading until the end of June. Which brings the global total since launch to 3.61 million units.

Speaking to Computer and Video Games website (CVG), Iwata had this to say;

“I understand that the real issue is the lack of software, and the only solution is to provide the mass-market with a number of quality software titles”

Iwata noted that if price point was the issue from units selling, that the Basic units should have should better than the Premium Wii U units.

“The basic version should have sold a lot, but the fact of the matter is that people are buying more of the premium version. So the issue is not there.”

Given that the Wii U already sells at a financial loss, a further price drop has been ruled out.

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David Lee
David is the founder of Heart Gaming. Regular writer, reviewer and editor. Has a strong passion for gaming; particularly the Legend of Zelda series.